All those speculations about entry requirements to next year’s E3 have been put to rest. It will be for “all qualified computer and video game industry audiences”. So probably not you.
In a press release issued a couple of days ago, the ESA (who run E3) gave no mention of the public having access. Talking to GamePolitics, the ESA’s PR guy Dan Hewitt clarified things further.
There will be opportunities to view the E3 Expo and learn about what’s going on at the show, but it won’t be open to the general public.
Even with the estimated 40,000 attendees, they are still making a mistake having this event invite only. One of the largest boosts these shows get is from the energy the crowd gives it. PAX this year was simply incredible, and it was incredible because there were simply so many gamers.
As has been noted in the past, and as is clear at nearly every event I have been too; “press” simply care less about the games for the most part. Often through no fault of their own. It’s just hard to get excited about a specific game to the point of wetting yourself over every new trailer, when your job is to report on, and concentrate on, everything.
I worry that the smaller, newer, more cult/cliquey games will not get the reaction they need from crowds to flourish (or indeed get coverage). So with that in mind, I extend an open initiation for anybody reading this to go to E3 ‘09 on behalf of Negative Gamer. We count as “qualified computer and video game industry audiences” right?
If you want to go (and can’t find any other ways to get in), send me an email, or leave a comment bellow, explaining why you want to go, what you will/wont do (I expect at least 1 funny photo or anecdote) and we can probably work something out.
It’s awesome to see the ESA realising there was a huge problem with shrinking something as important as E3 down to 5,000, invite-only people. It’s just a real shame they arn’t going far enough, in my opinion, to fix things.